A special Iftar in the Sky - St Regis Hotel, Abu Dhabi.

Picture this. A private elevator ride to the 48th floor of the St Regis Hotel in Abu Dhabi. Soon you find yourself suspended 200m above the ground, looking down from an iconic structure you have often looked at in wonder - the Abu Dhabi Suite that spans the 48th and 49th floor, connecting the two wings of Nation Towers. No, you are not attending some high level get together. You are here for an iftar. Seem far fetched? Not at all.

As hotels seek to differentiate themselves from competitors with an iftar with a difference, St Regis succeeds by a mile. 

Needless to say, all the classic dishes you would want at an iftar are there. But it is more than the dishes that have been created by Executive Chef Thomas Pendarovski and his team that will make this a special iftar. It is the St Regis touch that elevates it. You know - attention to detail, bespoke service and of course that indefinable but very tangible feeling of luxe. It is the exclusivity and intimacy that will set this iftar apart from the rest. 

I think this season more than any before, guests are looking for  something distinctive, just as hotels are doing. Despite the minimum spend of 10 000AED, when looked at it comes down about 300 AED per person, making it the ideal chance for an extended family gathering or for companies to show appreciation for their staff by inviting them to this iftar. The view alone, enjoyed with loved ones or colleagues, will make it an iftar to remember. 

As I look across the Abu Dhabi skyline with the sun about to set, I reflect on the innovation shown by the hotel in offering this iftar in addition to their standard iftar at Terrace on the Corniche. In a tough and competitive market, it is innovation like this that ensures that the guest is the ultimate winner.

The low down

Iftar in the Sky
St Regis Hotel, Abu Dhabi
http://bit.ly/1L154wh971 2 6944444

Brandon Stoltenkamp
Disclaimer: I consult at restaurants and hotels in an attempt to look at the entire product to take service levels to where they should be. I visited St Regis to preview their iftar as a guest of the hotel, as part of the Press.